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1 year ago

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Breakingviews - China's soy sauce star suffers a premium downgrade

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Breakingviews - China's soy sauce star suffers a premium downgrade

Never underestimate the power of China's netizens. Foshan Haitian Flavouring & Food , a $46 billion soy sauce maker, is the latest to learn that lesson after videos went viral of consumers questioning why its products sold in Japan have simpler ingredients and no preservatives. Some even poured its domestic product down the drain.

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Breakingviews - China's soy sauce star suffers a premium downgrade

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Breakingviews - China's soy sauce star suffers a premium downgrade

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